Victorian Responsible Gambling Foundation, VRGF, ‘Love The Game Not The Odds’.

Written By Pat Baron

FILM

VICTORIAN GOVERNMENT
VRGF VICTORIAN RESPONSIBLE GAMBLING FOUNDATION
NOT-FOR-PROFIT ORGANISATION

Young people today have grown up in a world where betting is embedded in sport. Constant advertising has normalised gambling, making it seem like everyone’s doing it, and everyone’s winning. But that’s not the full story.

‘Love The Game Not The Odds’ campaign challenged the illusion, encouraging young Australians to pause, think, and see the risks behind the hype. Empowering them to enjoy sport for what it truly is, skill, passion and connection, not as a platform for gambling.

Because real fans love their team, not the odds.

Pat Baron
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